About us

Atelier Cocon is where mindfulness practices merge with design and well-being. Based in Rabat, Morroco, our workshop crafts eco-responsible cushions and accessories that encourage and support a mindful lifestyle. At Atelier Cocon, we prioritize the use of natural materials and ergonomic shapes. Our aim is to make sitting as pleasant as possible, without compromising on aesthetics. From stuffing made from eco-friendly resources to thoughtfully designed products, we ensure a holistic experience that combines comfort and style. Mindfulness is not just a practice at Atelier Cocon; it is a way of life that influences our creative process, customer relationships, and overall company ethos. In every step of our design approach, we infuse mindfulness, attending to every detail with care and compassion.

Born and raised in Rabat, Morocco, Chama El Ajmi grew up in a family of architects, sparking her initial interest in design. Naturally, she decided to pursue studies in Interior Design after high school. Returning to her home country in 2014, she took on interior decoration projects where she learned more about upholstery, woodworking, and textiles, while simultaneously founding Atelier Cocon, specializing in decorative cushions. At the age of 25, she flew to the United States to pursue a degree in Business, marking the beginning of a transformative journey for her. During her three years in Los Angeles, she learned to sew and continued to design collections of decorative cushions, which she sold on Etsy and at craft markets. Being away from her Moroccan-French culture while navigating a more individualistic environment helped her develop new interests such as photography and mindfulness practices. Chama spent her days off consciously wandering the city, photographing nature details, and engaging in deep introspection. In March 2020, the lockdown symbolized the peak of this transformative cycle, presenting an opportunity to fully engage in breathwork, meditation, and yoga practices. With days filled with mindfulness routines, she cocooned herself and molded herself into the next version of herself. In July 2020, she returned to Morocco and contemplated how to share, through her design work, the beauty and healing power of living mindfully. Thus, the idea was born to combine design and mindfulness by creating cushions and accessories that support yoga and meditation practices. After 8 months of research and development, she launched her first collection of mindfulness cushions and accessories in March 2021, which she named "Inner Space"

The Atelier Cocon logo represents the metaphor of the chrysalis, the transitional stage that the caterpillar undergoes inside the cocoon before metamorphosing into a butterfly. By turning inward, seeking deeper and darker spaces through meditative practices, human beings can experience growth and expansion and truly and authentically meet themselves.

Chez Atelier Cocon, chaque création est pensée dans le respect du vivant et du temps. Nous privilégions des matières naturelles comme le kapok, le lin ou le coton recyclé, choisies pour leur durabilité et leur douceur. Nos pièces sont confectionnées localement, en petites séries, afin de réduire les déchets et soutenir le savoir-faire artisanal. Derrière chaque coussin, chaque futon, il y a la volonté de proposer des objets beaux, utiles et responsables qui prennent soin de ceux qui les utilisent autant que de la planète.